Thursday, February 21, 2013

THE PITCHMAN'S PISH

All one need do is listen, not even carefully, to various presentations from the pitchman in chief, to add to the JFNA Lexicon a whole bunch of meaningless jargon. Here are the latest, sent to me by a FOB who shall, of course, remain nameless:


JFNA Bullshit Buzz Word Bingo


Robust
Unpack
Bold
Focus
Leverage
Strategic
Comprehensive
Rich
Partnership
Capacity
Deliverable
Push envelope
Drill down
Synergy
Win-Win
Value
Engagement
Seamless



















You are free of course to add to the list. For example, here's one phrase with no meaning used over and over and over again: Global Planning Table.

Rwexler

2 comments:

  1. And in today's leadership briefing how about such nonsense words or phrases as .... thought leaders and experts.....

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  2. Many of these words come from the newly minted cult of grantmaking foundations that have created there own pseudo-science and language around accountability, documentation and evaluation. Foundation CEO's are the new high priests; program officers their levites with very little value added over the three old fashioned questions: What are we gonna do? How're we gonna do it? And how will we know if we are successful? Of course the old fashioned way doesn't look as pretty on an excel spreadsheet but it sure saves trees and compensates for lack of direction and serious thinking. It is doubtful whether Ben Gurion, let alone Herzl, would have gotten a nickel under the new model.

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